Powered by Athletes: Our First Ambassadors

We’re proud to officially announce Performr’s first group of athlete ambassadors — individuals who embody what it means to push limits, stay curious, and commit to continual improvement. Joining us on this journey are Emily Muskett, Oscar Dennis, , Debbie Alawode, Liam McCroary, and Jodie Ferguson. Each of them represents a different side of human performance: from Olympic lifting to endurance sport, from HYROX to CrossFit but all share a deep understanding of what it takes to perform at their best, both physically and mentally.

These athletes aren’t here just to wear our brand, they’re shaping it. They’ll work closely with our team to test early prototypes, share insights from training and recovery, and help us understand what truly matters when the body is under pressure. By combining real-world experience with scientific development, we’re building a wearable that meets the needs of those who demand the most from themselves, whether that’s on a competition floor, during a long run, or in everyday life.

We chose this first group carefully. Emily Muskett, Olympian and Commonwealth Games gold medallist in Olympic weightlifting, brings a deep knowledge of strength, recovery, and precision. Oscar Dennis, Paralympian and triathlete, shows what’s possible through resilience and mindset. Debbie Alawode, British champion weightlifter and doctor, bridges elite sport and health science. Liam McCroary, HYROX athlete and coach, embodies the balance between performance and consistency. And Jodie Ferguson, CrossFit athlete and coach, adds a unique perspective on adaptability, energy, and recovery.

At Performr, we believe performance isn’t limited to elite athletes; it's a mindset. These ambassadors reflect our broader mission to make advanced biomarker tracking useful for anyone striving to feel and perform better. By working directly with people who live and breathe performance, we’re ensuring our technology has purpose beyond data it’s designed to enhance real human experience.

This is just the beginning of our ambassador programme. As we continue testing and refining our wearable, we’ll be bringing more athletes, coaches, and wellness professionals into the fold helping shape a future where everyone can see and understand their body in real time.

Get set. Stay ready.